Achieving the BEST Price |
| The preparation you put into getting your property ready for sale can be the difference between getting a standard price and a great price. The best part is, it's not hard, time consuming or expensive.
The process, or indeed art, of presenting your property for sale is an important one to master.
There are 4 major factors that combine in assisting you to achieve that Great price we are striving for.
- Negotiation
- Presentation
- Method of Sale
- Timing
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Presenting Your Property |
| Presentation of your property is a critical factor in achieving the highest possible price. This is similar to detailing a car before you sell it. The emotional appeal required to stir the spirit of the buyers is unlikely to be generated by a poorly presented property. And a neglected building sends out 'warning signals' to prospective buyers. So it is important to do whatever is possible to have your property looking its absolute best on inspection day.
Some of the turn offs for buyers include:
- Messy / Untidy Presentation
- Animal odours in the house
- Evidence of damp or moisture in the walls
- Cigarette or strong food odours
- Doors, windows or gates that stick
- Cracked glass
- Too much furniture or personal belongings cluttering the space
- Stained carpet
- Dark Rooms
Therefore it is extremely important to do what ever is possible to have your property presented in its best possible light. In some instances it is impossible or unrealistic to alleviate all of the above problems. But all efforts should be made to create an impression of a home that has been loved and cared for.
To improve the presentation, you may wish to seek an outside opinion, as many of these problems can be fixed over a weekend for little expense. Your Quest Property representative may be able to help you.
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Negotiation |
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At Quest we don’t take lightly the responsibility entrusted in us.
Be secure knowing at Quest, it is our undertaking to always act in YOUR best interest.
That means striving to achieve the best price possible in today's market place for your property.
Through skilled negotiation, zealous persuasion and 6 star service we will deliver you the opportunity to get where you want to be.
Ask your residendial sales or management specialist to demonstrate how we make your property WORTH MORE and they will show you negotiation skill you can rely upon. |
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Methods Of Sale |
| Our objective is to achieve the best possible price for your property in today’s market place.
There are three main methods to achieving this, each has its own merits and it is advisable to speak to your agent about the benefits of each method.
- Private Treaty
- Auction
- Expressions of Interest/Tender
Quest Property can offer all three methods. We would be honoured to market your property by the method with which you feel most comfortable. |
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Private Treaty |
| This method of sale involves putting a price on the property at the commencement of the marketing period and then negotiating with prospective purchasers. Generally speaking we recommend the asking price be within 5% of expectations. A price beyond this can lead to buyer resistance. Buyers can tend to refrain from offering on properties they consider “overpriced” rather than making what they perceive may be a silly, yet sometimes realistic offer. Private Treaty is a proven and successful method of selling.
Advantages of Private Treaty to the Vendor:
- Buyers outside the price range are avoided.
- The Cooling Off Period can be waived with a 66W Certificate.
- Contract terms and conditions can easily be negotiated and amended to suit.
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Auction |
| This has proved, in recent years, to be a most successful method of marketing a property as it reaches a wide range of purchasers and achieves maximum exposure.Some advantages of an Auction campaign in a strong and buoyant market are as follows:
Advantages of Auction to the Vendor:
- Auction stimulates competition between buyers and ensures you do not undersell the property.
- Auction forces the purchasers to make a decision before the day of the auction.
- A binding contract results on the fall of the hammer.
- Convenient inspection arrangements.
- With an Auction, you sell on your terms without a purchaser's unwanted conditions.
- The 5 day cooling off period does not apply with Auctions.
- At this point in time, auction clearance rates are lower. In most cases properties are selling either prior to auction or within a few weeks after the auction campaign.
- It allows the client and agent to alter strategy at any time, according to market re-action. Flexability is the key to this campaign.
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Expressions of Interest / Tender |
| The format for this style of marketing campaign is to actively advertise the property for a 4 to 6 week period without a price and to set a deadline by which time all parties interested in purchasing the property will have to submit their offer.
Advantages to the Vendor are:
- A deadline can be set.
- Convenient inspection arrangements.
- The campaign can be shortened or extended depending on the level of interest.
- A price is not set so you are able to negotiate upwards.
- A pro-active marketing campaign gives the property wide exposure and keeps the pressure on potential buyers.
- Terms and conditions can be negotiated that may be more suitable to your future plans.
- With an Expressions of Interest, you sell on your terms without a purchaser's unwanted conditions.
- It allows the client and agent to alter strategy at any time, according to market re-action. Flexabilioty is the key to this campaign.
- Opportunity to convert property to an Auction program if a lot of interest is acquired to the property.
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Timing |
| Buyers for good quality, sensibly priced property can be found all year round. However you can not assume a purchaser is out there, just waiting for you to put your home on the market.
Therefore, timing, presentation and marketing are all required to bring buyers and sellers together for the best result. |
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